Wednesday, April 05, 2006

with citi-financial in marketing department

Please forward your resumes to anantk@gmail.com. Should you require more information please call on 98105-70833 Please mention your current and expected salary.
Regards,
Anant

Company: CitiFinancial
Designation: Assistant Manager/Manager (batches 2003-2006)
Location: New Delhi

Job description
- Online Marketing: Manage the monthly media planning and campaign management for personal loans and home finance.
- Promotion Activities: Plan and develop creatives for branding and lead generation in the online space. Take initiative for innovative promotional methods in the online space.
- Leads management: Manage leads validation and process flow from leadas capture to fulfillment. Co-ordinate with frontline sales PAN-India to closely track leads quality and status and manage adequate MIS for the same. Responsible for database mining and analysing.
- Agency management: Manage and co-ordinate with the vendors/agencies for creative development, media planning, campaign execution and leads processing.
- Conversion of Personal Loan leads into accounts: Co-ordinate with frontline sales PAN-India for account fulfillment for personal loans. Design contests for motivation of the sales team.
- Compliance and self-assessment: Self-assessment and testing of key activity processes of the department: identification of inherent risks, laying down controls to minimize risks, ensuring all processes are complaint with the overall policies, rules and regulations and necessary documentation are in place.

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